ShoreTrade

ShoreTrade is a B2B Online Trading Marketplace that allows sale of seafood direct from fishery to wholesaler. ShoreTrade allows trade of seafood across multiple countries, with complete end to end logistics solutions. It is an App across iOS, Android and Desktop.

We’ve been working closely with the people at ShoreTrade for over a year. Our team has been tasked with the entire redesign of their digital product, from the optimisation on the UI to some major UX changes. We managed to create a powerful two-sided marketplace by checking in with them on a weekly basis, gathering requirements, coming up with ideas and designing solutions closely with their team. We also took care of re-shaping their brand identity starting from strategy and positioning to the new colour scheme, typography, custom iconography and more. We also redesigned and launched their new website: www.shoretrade.com and help with several other collaterals, including motion work, labels and more.